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Jubilant Retail has 4 hypermarket-cum-malls in Bengaluru, India under the brand name "Total"
First Company to launch hypermarket cum mall
Enjoys a market share of ~20% in Bengaluru
Total is the 2nd largest retailer in Bengaluru
7,00,000 sq ft under operation; plans to expand to 10 stores by FY2014 in Bengaluru
Mall & Hyper market business model complements each other in delivering footfalls and steady income stream from mall rentals
Positioned on Assortment leadership – Constant Innovation through category expansion & addition to suit local tastes
Brands & private labels complement to drive sales/sq ft
Sound category management, focus on quality control and flexible systems and process
Combination of real estate and retail play with demonstrated competencies in both
Competitive pricing through optimal local sourcing strategy and supply chain